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Energy and sustainability consulting

The regulation shrank. The questionnaires did not.

Carbon accounting, net zero advisory, energy efficiency. The deadline campaigns that used to fill your diary now reach a market that has been written out of scope, while the same businesses are being sent supplier questionnaires by customers who are still in it. RampFunnels builds the thing that scores them against those.

Not open yet. Ours scores your funnel rather than your emissions, and it takes about four minutes.

Still buying

Customers and tenders, asking mid-market suppliers for data they have never collected.

No longer the hook

Mandatory reporting, which since March 2026 reaches far fewer of the businesses on your list.

What changed

The rule moved in March 2026 and most pitch decks did not

If a proposal in front of a prospect still sizes this market on a 2024 reading, they will find that out before they sign it.

The demand did not go anywhere. It changed who is applying the pressure. A manufacturer with 180 staff is outside the rules and still cannot win a place on a framework without filling in 40 lines about supply chain emissions, because its customer is inside them and has pushed the requirement down the chain.

That is a better driver than the regulation was. It arrives with a named customer, a live tender and a date, and it does not get amended by a committee. The campaigns still run. They stopped producing qualified leads because the deadline behind them no longer reaches the businesses on the list.

How work arrives now

Content, an event, and a scoping call that does the diagnosis for free

The scoping call is the qualification step, and it is where the expertise gets given away. An hour of a senior consultant working out what a business can and cannot evidence, for a prospect who has not decided whether to spend anything, and who will use the answer either way. That hour is what a qualified lead actually costs you here, and you pay it before anyone has agreed to buy.

67% of B2B buyers now prefer a rep-free experience, up from 61% (Gartner, March 2026, n=646). An operations manager holding a supplier request due on Friday is not booking a call to find out how bad it is. They will guess, or they will hand it to whoever gives them a way to check.

What we would build

Score them against the questionnaire on their desk, not against a directive

Working name: can you answer your customers’ sustainability questionnaire? A readiness assessment whose benchmark is a document the respondent has already received.

Section 01

What they are actually being sent

Which customers ask, how often, and whether it arrives as a tender requirement or as a framework their buyer has adopted. The answer changes the urgency more than anything else in the set.

Section 02

What they can evidence today

Metered energy, waste, fleet. Most respondents are better here than they expect, and telling them so is what buys the credibility for the next two sections.

Section 03

Supply chain emissions

Whether they have ever asked their own suppliers anything. This is the section that fails tenders and the one nobody starts without help.

Section 04

Documentation and governance

A written policy, a named owner, a target with a date on it. Cheap to fix, heavily weighted by buyers, and routinely missing.
example.co.uk/supplier-check, question 4

Question 4 of 9

About 90 seconds left

How many customers asked you for emissions data last year?

example.co.uk/supplier-check/result
43of 100
Answering the easy half

You can answer the half of the request that nobody scores.

Metered energy and waste are in order. The sections that decide a tender, supply chain emissions and documented evidence, are the ones you are leaving blank.

  • Strong

    Energy and waste. Metered, recorded, and you could produce 12 months of it this week.

  • Leaking

    Supply chain emissions. Nobody has asked your own suppliers anything, and that is the longest section.

  • Next

    A written policy and an evidence pack. Between them they answer most of two sections.

Sample screens, written to show the components. The wording, the answers, the one already chosen, the counts, the score and its breakdown are illustrative. Nothing here comes from a real respondent.

The first thing asked is what they have been sent, because the answer sorts the whole list. A business fielding one of these a year and a business facing one in every tender need different follow-up, and you know which is which before they finish.

The lowest band has to be honest. A report that congratulates a business scoring 31 out of 100 destroys the credibility of the one that scores 84, and the respondent can feel it happening while they read.

Where it goes next

A live tender plus a low score is a call. Everything else is a sequence

The routing is the part that decides whether this earns anything, and it runs on the answers rather than on the source. A respondent failing on supply chain emissions gets the supplier engagement material. One failing on documentation gets the policy template, which is cheap for you to give and closes most of two sections for them.

Both of them are worth more to your pipeline than a mailing list segmented by which webinar somebody attended.

What we need from you

Three or four real questionnaires your clients have actually been sent, with the client details removed. They are the source material for the scoring weights, and without them this becomes another assessment scored against somebody’s opinion of what matters.

The awkward part

This is the one sector where you would not be first

Of the 40 markets scored for the research behind this site, energy and sustainability had the second-densest adoption of this format. 12 or more running live.

Every other page in this part of the site gets to point at an empty space. This one does not, and saying so is cheaper than letting you discover it in week three.

What the crowd is doing is scoring against a regulation, or asking a business how committed it feels. Almost none of it is scored against the actual document a customer sent. That is the gap that is left, it is narrower than the gaps elsewhere, and it is worth more because the buyer in this sector already understands the format. Less of your spend goes on explaining what the thing is, which is most of what a new format costs you in the first year.

Your traffic

Your two best channels, with a customer behind them instead of a regulator

Content and webinars

Your deadline campaigns used to have a regulator behind them. The questionnaire gives them a customer behind them instead, which is a harder thing for a prospect to ignore.

SEO

Search here is full of people checking whether a rule applies to them. That is something a scored assessment answers better than an article does.
Every channel, and what changes on each

Packages

Three packages, and the wording needs revising more often here

One assessment, the funnel around it, or the programme. Fixed scope on all three, and buyer requests in this sector change more than most.

Prices are not published yet because they are not final. When they are, they go on the pricing page as numbers, not a form.

What is in each package

Questions

What sustainability consultancies ask

Because most of them score against a regulation and hand back a grade. The census behind this site recorded 12 or more live in this sector, which makes it the second most crowded we looked at, and almost all of them ask what a business thinks about net zero. Scoring against the questionnaire a named customer actually sent them is a different instrument with a different reason to finish it.

The rest of the questions

Your turn

Let the questionnaire do the qualifying

Ours scores your funnel on the four things that decide whether traffic converts, and the report names the one costing you the most leads.

Not open yet. When it opens, the score and the report are yours whether or not we ever speak.